Colour Psychology In Web Design
The psychology behind web design is often overlooked as an unnecessary practice. However, in recent years it has become clear that visual cues and aesthetics can be more powerful to a brand than its...
View ArticleCreativity and Mental Illness
As a rather creative bunch here in the Cloudspotting office, the recent study conducted by the Karolinska Institute in Sweden, involving a million participants which concluded that “creativity is often...
View ArticleThe Psychological Marketing Powers of a Malteaster Bunny
In keeping with our current focus on the importance of original, relevant and engaging content marketing, we have been lucky enough to put our heads together with: Rosalind Baker, Research Associate at...
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